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Keynote Session 1 — Hai Yang
Title: Smart Mobility Management in the Era of Smart Transportation
Speaker: Hai Yang
Abstract: The current revolutions of sharing, automation and electrification are reshaping the way we travel, with broad implications for future mobility management. While much uncertainty remains about how these disruptive technologies would exactly impact demand for future mobility and enhancement of transportation supply, it is clear that Innovative demand management is equally important as smart supply technology development in solving worsening traffic problems in big cities. In this talk, I will discuss the opportunities and challenges of smart mobility management in the era of smart transportation. Innovative ways of travel demand management are described, including tradable travel credit scheme for road congestion mitigation, revenue-preserving and Pareto-improving strategies for peak-hour transit demand management congestion, and a novel reward scheme integrated with surge pricing in a ride-sourcing market.